lof professional
Conoce a LOF y conviértete en mayorista en tu país.
For beauty, self-esteem and well-being, LOF is a brand of professional products of the highest quality was born. Comparable to the best brands in the world with a Brazilian soul, sophisticated, contemporary and simple. With truth and sustainability as our main values, we believe in solid alliances with our partners and clients.
Our history begins with two renowned hairdressers, members of one of the most prestigious beauty salons in San Pablo, who felt the need to create a national product for hair that was as good as the imported products they use in their salon. These hairdressers joined a group of friends passionate about Brazil and together they created the company Neuf Cosmétique and the brand LOF Professional: "contemporary, sophisticated and simple at the same time". They were focused on offering high-performance products. A brand with purpose, which respects the environment, embraces social causes and is also concerned about the valuation of suppliers and customers.
Nacimos para fomentar el amor propio, porque, personas que se aman, ayudan a hacer del mundo un mejor lugar. Existimos para que cualquiera puede cuidar su cabello con productos de alta calidad. Creemos que el cuidado con su cuerpo, con su pelo, con sus semejantes y con el planeta hace todo más hermoso y saludable.
nutritive
Developed for all types of hair, the Nutritive line delicately cares for the hair. Made with Panthenol, Amino Acids and Phyto Nutritive Complex, composed of blueberry, acerola and grape, promotes restorative and nourishing action leaving the hair healthy, silky and with natural shine. No salt (sodium chloride) and parabens.
shampoo
Balanced cleaning for daily care.
Conditioner
Moisturizing and nourishing action.
Nutritive Booster
Ampolla semi linear self heated. Antioxidant, reduces frizz and controls volume.
repair
The Repair line was developed to repair and treat damaged and damaged hair, gently caring for the hair while protecting and moisturizing. Made with Phyto Protective Complex with extract of cupazú, Mango and Maracuyá, Amino Acids, Rice Protein and Panthenol. Leaves hair silky and strong. The formula is free of salt (sodium chloride) and parabens.
shampoo
Cleanses, moisturises and restores shine.
conditioner
Antioxidant, repairing and moisturizing action.
nourishing booster
Mask that replenishes liquid lipids, cuticle sealant and anti-frizz action.
wavy
Developed for kinky hair, the Wavy line delicately cares for the hair shafts. Made with the synergy of Coconut and Jojoba oils and the Manteca of tucuma, shea and copazú, favors hydration and deep nutrition, anti-frizz action, leaving the streaks smooth, light and with movement.
shampoo
Balanced cleaning for shaved hair.
Conditioner
Smooth, unravelled rhizos with movement.
Wavy booster
Nourished, moisturised, silky and radiantly shiny roots
Root activator
It activates, improves, shapes and helps to define the rhizomes.
purifying
The vegan Purifying line is not proven on animals and has a formula free of salt (sodium chloride), sulfates, silicones, dyes, vaseline, parabens and raw materials of animal origin. Made with panthenol and phyto floral extracts of ylang, cassis, lotus flower and jasmine. Provides a revitalizing and conditioning action, resulting in greater flexibility and shine restoration.
shampoo
Cleanses, purifies, revitalises and reconditions.
conditioner
Vegan Purifying Balm. Moisturizing and nutrition.
chroma
Cream coloring line that covers white hair, does not fade color quickly, protects hair from drying out and does not irritate the hair, eyes and contact area. In addition to having 3 treatment assets that help protect and care for damaged hair.
