Who we are

Hi, I'm LOF. I'm a brand created by professionals obsessed in making your hair even more beautiful. Long, short, brown, blond, straight and wavy: for me, the ideal hair is the one that makes you feel good. My DNA contains much more than high performance ingredients ingredients such as the purest hydrolyzed keratin, state-of-the-art amino amino acids and exclusive high absorption oils. My DNA contains the essence to make you happy with your hair.

Our Lines


Woman smiling